ABOUT US

ELAF GROUP

Since its inception in 1999, Elaf Group has transcended the conventional narrative of business growth. What began as amodest trading venture has blossomed into a powerhouse, igniting the flames of innovation and excellence in Libya's business realm. With an unyielding commitment to pushing boundaries, Elaf Group has not only expanded its footprint but has also become a trailblazer, setting new industry benchmarks and redefining success.

Today, Elaf Group stands as a shining beacon of achievement, symbolizing resilience, creativity, and an unwavering pursuit of greatness. From its humble beginnings, it has soared to remarkable heights, shaping industry norms and leading the charge across diverse sectors.

Fuelled by a relentless passion for innovation and a steadfast dedication to exceeding expectations, Elaf Group continues to thrive not only in Libya's vibrant business landscape but also extends its influence far beyond borders, making its mark on the global stage.

Our Vision

  • To build and maintain leadership in each area of business and ensure the success of customers, business partners, employees, and society.

Our Mission

  • Offer world-class brands & services to customers.
  • To train and motivate our staff to exceed customer expectations and establish service standards.
  • Implement an aggressive growth strategy to maximize returns for all stakeholders.

Our Values

  • Integrity & Teamwork
  • Respect & recognition of customers & employees
  • Sustainable and profitable growth
  • Service to society
  • Passion for excellence in everything we do
  • Commitment & Accountability

Message from our Chairman

To embark on a journey of success we must accept change.There is nothing that is constant but change.

At ELAF we have been receptive to change, which has helped us discover and energize ourselves. It is precisely for this reason that ELAF as a company has seen defining success in the past and will continue with the same commitment level in the years to come.

Our leading vision right from the start is simply to foster development and achieve a better future for all. We are starting with our employees, customers, partners and shareholders and will keep deploying latest services to accomplish our goals.

Abdul Mutaleb Sultan

Chairman.

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